Case study: How Daisy and Sonoco solved tipping and handling issues for better brand appeal
When Daisy brand unveiled a 14-oz. inverted squeeze pack of sour cream, it made a big splash in retail markets with great shelf appeal, reduced product waste, and defied its product category. But club store shelf stocking practices and top-heavy packs were compromising displays — and brand appeal. Read this case study for the story, and results, of Daisy’s work with Sonoco to solve the problem with a custom PET tray design.
How smartly engineered, custom thermoform solutions solve common retail packaging problems
With custom thermoformed solutions, designs are engineered to specific needs and automation requirements
How shoppers have a more favorable reaction to products and brands when products are properly displayed
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